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LED transparent screen into the highlight of urban landscape lighting
Shenzhen, which you have never seen before, is about to debut: more than 300 high-rise buildings will be equipped with colorful dyeing lights, and News Building and adjacent buildings will be equipped with media facades. Huaqiangbei even has a 900 sq
Shenzhen, which you have never seen before, is about to debut: more than 300 high-rise buildings will be equipped with colorful dyeing lights, and News Building and adjacent buildings will be equipped with media facades. Huaqiangbei even has a 900 square meter transparent LED screen. According to Shenzhen media reports, Shenzhen is making every effort to create a lighting night view project, and more than 300 buildings on Shennan Road will be decorated with lights and night scenes.
According to the "Shenzhen Urban Lighting Special Plan", in the construction area, the "three-axis • four-core • five-bay • six-point" integrated space landscape is determined, among which the emphasis is on creating a "one-line, two-point" night landscape. The first line refers to Shennan Avenue (Shenzhen's most important Yingbin Avenue and Landscape Avenue), and the two points refer to Futian Central District and Houhai Center (Shenzhen Bay Plaza). At the same time, in conjunction with the opening of the Shenzhen tour route at sea, a beautiful coastline and skyline lighting will be created in the western part of Shenzhen Bay. The Municipal Urban Management Bureau introduced that such a lighting night scene project is to build and improve the lighting corridors of the Shennan, Binhai, and Beihuan Avenues; the second is to build and improve the lighting nightscapes of the central districts in each district; and the third is to promote the integration of visual systems in the commercial district; Promote the construction of cultural and human landscape lighting in the public space of the People's Bank of China; Fifth, build lighting and cultural brands with Shenzhen characteristics; Sixthly, promote the construction of landscape lighting in newly built buildings.
In this grand night project, LED transparent screen has become one of the biggest bright spots. Huang Ya, director of the Municipal Urban Management Bureau Lighting Environment Management Center, introduced Huaqiang North's lighting night scene with a transparent LED display on the big screen, with the cube screen in the middle, and a transparent screen on both sides. The six sides of the Rubik's Cube screen are transparent foil screens, one bracket foot support, and the structural strength has high hardness requirements. The largest screen in the middle is 900 square meters!
When we are talking about the LED landscape display, LED transparent screen has been "being the leader" in the urban landscape project. When our industry focused on COB displays and Mini LEDs, it has always been considered as a niche market transparent screen, and this year has also received great attention. One fact that is in front of us is that only four or five manufacturers engaged in transparent screen production in the industry a few years ago. Nowadays, more and more new companies are entering the market.
Transparent screens will be inseparable from their market demand. LED transparent screen is mainly used in glass curtain walls, stage rental and some creative display items. In the field of creative display, in recent years, the use of glass transparent screen in the scenic plank road has become a major highlight of the transparent screen. At the Pingchang Winter Olympics this year, the performance of the transparent screen in the stage performing arts venue is even more amazing, but the LED transparent screen Markets with immense potential for development may not be glass curtain walls that are closely related to urban development. According to statistics, China currently has a building area of 50 billion square meters, of which curtain walls account for 5%. Each year, a new curtain wall reaches 90 million square meters. This huge glass curtain wall market will undoubtedly bring excellent development opportunities to the transparent screen.
The renovation of outdoor advertisements successively performed in major cities across the country in the past two years provides development opportunities for the development of transparent screens. In the first quarter of this year alone, due to the implementation of new outdoor policies, the outdoor advertising market suffered a great impact. Take Qingdao, Jinan, and Fuzhou as examples: Qingdao was issued in accordance with Qingdao City Appearance on January 1, 2018. The Regulations on Environmental Hygiene and Regulations stipulate that no large-scale outdoor advertising shall be provided on the roof of a building. Since the launch of the “Beautiful Qingdao Operation” in October 2017, the direct brigade has already dismantled nearly 300 outdoor advertising facilities within the scope of “the eight-way front-line” and 45,000 square meters, including a total of 116 demolition along Hong Kong Road, Donghai Road and Macau Road. The total area of 23,000 square meters; Jinan in accordance with the "Jinan City outdoor advertising and plaque special plan" requirements, according to the law to rectify the illegal construction of the leading group in the city in 2017 to remove illegal construction of 32.869 million square meters, demolition of illegal outdoor advertising 17,293 blocks. On this basis, this year will strictly control the increase of illegal advertisements for illegal outdoor advertisements, and strive to promote the rectification of the signs; the Fuzhou Municipal Urban Management Committee will deploy the municipal urban management law enforcement detachment to carry out outdoor illegal billboard rectification, in an effort to eliminate potential safety hazards and maintain Urban appearance order. As of March 21, all 138 illegal outdoor billboard removal tasks have been completed. Most of the demolished billboards are located in the bustling sections.
As we all know, the traditional outdoor large-screen LED, due to the existence of light pollution, illegal installation and other issues, in this round of outdoor advertising rectification operations, suffered a heavy blow, was affixed with "city psoriasis" notorious traditional outdoor displays have fallen victim . The rectification of outdoor advertising has undoubtedly made the outdoor advertising market occupy a very high position and the traditional LED outdoor display has encountered the "difficulty" of development. The LED transparent screen is attached to the glass curtain wall because of its high permeability, and it has the advantages of "indoor installation, outdoor viewing" and it is a great weapon for "breaking the game."
In fact, there are many cases in the industry where LED transparent screens are used in glass curtain walls. For example, the largest LED transparent screen in Yangyang River City, which is built by Aleda, has a total area of 951 square meters. It is 360° transparent, black technology, and high transparency. , HD screen display. In foreign countries, a three-story LED display project named Kipnes Lantern also appeared in the Canadian National Arts Center in Ottawa.
Now, Shenzhen Huaqiangbei 900 hundred meters LED transparent screen, let us see the LED transparent screen is not only relying on the development of glass curtain wall development, it has been riding on the night of China's economic development of the express train, began to enter the landscape lighting field. From the development trend, the current development of the city is more and more concerned about the "makeup", LED transparent screen can be "hidden" during the day, the night can be brilliant, the city's "beauty makeup" with other display equipment does not have the advantage It can be foreseen that in the future, LED transparent screens will surely shine in landscape lighting.
Perhaps it is to see the natural advantages possessed by the transparent screen and the great potential it can play in the development of the city. This has attracted many companies to invest in the transparent screen.
