As an enduring outdoor advertising, its unique strengths and strong branding are worth your investment.
Since entering the information age, outdoor led display has been favored by bustling commercial streets. For a while, outdoor led display seems to have also subverted the traditional image of the urban landscape. With the continuous development of the urban construction process, outdoor led display screens are being used more and more for new media for advertising.
Outdoor led display can indeed bring about a certain increase in the city's image, advertising forms have become flexible and diverse. Times Square, New York, USA, Ginza, Tokyo, Japan, and other world-renowned cities have led display screens. From this, it can be seen that the development speed and urban status of outdoor led display are evident.
Outdoor advertising LED screen is developing rapidly and has become a "new darling"
Outdoor advertising led screen development so far, there have been more than a dozen years. As business aggregation effects increase year by year, their mission of displaying urban image is also growing. Outdoor media advertising is not only an expression of urban economic and commercial prosperity, but also a microcosm of urban culture and quality. They carry the organic combination of the brand's logo, name, culture and brand, and have a significant influence on the dissemination of brand image. There is no doubt that the outdoor advertising led screen has also become a darling of the new media communication industry.
Outdoor LED advertising screens outline urban art. They serve as interpreters of urban, regional, and business personalities. They provide a sense of experience and become a landmark of the city, allowing people to find the starting point of departure and the end of their journey. Also, according to data from relevant agencies, the average weekly arrival rate of outdoor led display media is 61.8%, the average weekly commercial circle arrival frequency is 3.8 times, and the average monthly arrival rate is 79.3%. 30% of the audience actively pay attention to outdoor led display screens. In the media, the average viewer's single eye stay was 15.1 seconds. The above is not difficult to see, outdoor LED advertising closely linked to all areas of our lives, for the formation of a good brand image, to attract consumers to participate in the brand communication process plays a decisive role.
Outdoor LED screen allows brand promotion to meet a better world
Outdoor led display has outstanding features and advantages compared with other carriers. The progress of society and the development of technology provide a good opportunity for the development of led display. Led display can really narrow the distance between the audience and make the communication more specific and marketing more close to the people. Led display can gain a firm foothold in outdoor advertising media. Its greatest advantage lies in the realization of value.
Led display with its own high-definition seamless splicing, beautiful natural moments of the screen instantaneous spike traditional transmission channels. Large-size, dynamic, and advertising can all promote audience perception and effectively convey information and guide consumption. In this age of marketing that has won the hearts of the public, led large screen can profoundly affect the audience's perception and consumer philosophy.
In the Internet era, led large screens can be integrated with the Internet in real time and broadcast in real time. Effectively meet the timeliness and dissemination needs of outdoor media.
The application of intelligent mode in the field of outdoor LED advertising screens is also the trend of the future. From quantitative changes to qualitative changes, emerging manufacturing industries, including the LED industry, will not only bring great opportunities for development, but also indicate the future direction of industrial development. Therefore, in the future, outdoor LED advertising screens will inevitably move in a broader and more high-end direction.